Why did the new "Timing Little Steel King" trigger a heated debate?
Release time:
2024-05-29 14:22
Zenith announced this year's new DEFY series product line at the Geneva Watch Show last month, which includes modern replica diving watches derived from history and fully functional integrated chronographs, greatly enriching this representative DEFY series. For this new watch, Zhenli continues the design style of DEFY series, and the integrated luxury sports style is perfectly suitable for wearing and using in multiple scenes. Among them, DEFY SKYLINE sky chronograph has attracted heated discussion in the market. Many players think that it is overpriced in terms of price. What is the specific design of the new product?
Before this, DEFY series has a variety of design rich DEFY EXTREME, DEFY series 21 and other timing product lines, then today's DEFY SKYLINE skyline chronograph and what is the difference? Why is the price not low?
Because the product benchmarking and positioning of the new watch itself are different from those in the past. Under the premise of the "one-piece luxury sports watch" market explosion, the "three steel kings" with high luxury level have become the benchmark of formal sports watches, but this kind of watch with multi-function setting of "tuxedo or diving suit" is not simply done. The real DEFY SKYLINE skyline watch, which was launched in early 2022, draws inspiration from historical watches to create a distinctive "one-piece luxury sports watch". The new watch throws away the bold and bold appearance of the sports watch, incorporates the rigorous and neat design essence of the formal watch, and directly improves the product positioning. Today, the launch of the DEFY SKYLINE Skyline Chronograph is a new supplement to this luxury series, so the level it targets is itself different from the previous DEFY Chronograph.
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